About
With a strong foundation in marketing and sales, I have a proven track record across multiple industries, including luxury retail, technology, and the cycling industry.
The journey began in the 1990s with the launch of an innovative information and event service startup in the Wedding Industry. This early venture helped hone a deep understanding of customer needs and brand development, paving the way for a broader focus on driving business growth.
For over 20 years, I have worked extensively in the luxury retail and manufacturing sectors, specialising in product marketing, sales, and manufacturing. These led to the successful development of new collections for both the UK and EU retail markets, with a keen eye for positioning brands. By leveraging multi-channel sales strategies, the consultancy has helped brands navigate both physical and digital sales platforms to expand market reach and deliver seamless customer experiences.
The consultancy also brings unique expertise in community building and network development. I founded and managed a high-profile cycling event in Yorkshire, which focused on supporting handmade small-to-medium enterprises (SMEs) and niche brands. A major highlight was organising a key event during the 2014 Tour de France in Leeds, which created opportunities for brands to connect with larger audiences and grow their presence within the industry.
Over the past decade,I developed and managed global sales roles within the cycling industry, developing and executing sales strategies for a premium luggage manufacturing brand. Through strong partnerships and a clear sales vision, the consultancy now helps brands grow their global footprint, fostering lasting relationships with partners and distributors worldwide.
This consultancy combines expertise in brand development, multi-channel sales strategies, and community-building initiatives to help businesses grow and thrive in competitive markets.
Insight
Insight , established to support brand development with sales strategies , product launches, and relationship development. By helping businesses grow through community-driven brand development and strategic collaborations, Insight offers a comprehensive approach to modern solution sales.
Multi-channel sales strategies, brand development, solution sales and collaborative partnerships are the cornerstones of Insight’s approach. These key elements enable brands to connect with their audiences, grow sustainably, and succeed across a variety of platforms. Insight specialises in building communities around brands, fostering loyal relationships that drive long-term success.
The vision is to work with brands that prioritise sustainability and align their products and business models with the values of a forward-looking, eco-conscious world. Insight's focus on ethical practices ensures clients can engage with today’s socially aware consumers.
With extensive experience in brand development across the UK, EU, US, and APAC markets, as well as expertise in multi-channel strategies and collaborations, Insight is a dynamic, multi-faceted agency. From product launches to building strong community networks, Insight helps brands thrive in an increasingly competitive global marketplace.